Hines, a global player active in real estate, hosted an event for the first time in the splendid “Spiga 26” property in Milan, on the occasion of Design Week, MiArt and Fashion Week.
In fact, from 5 to 27 September, the Spiga 26 shipyard welcomed the 2021 Audi City Lab. A real hub of ideas where technology, sustainability and style have made this space a point of reference for this rediscovered edition of the Design Week.
To welcome the numerous international guests, also this year, our marvellous team of hostesses. A close-knit staff, which for almost a month attended the event with professionalism, carrying out various tasks. It is essential for our agency to assemble an experienced and reliable team, especially when the duration of the work is a few weeks, as in the case of the Audi City Lab. Our collaboration with Audi during the Design Week is long-standing, but every year this event presents novelties able to amaze the spectators.
Our wonderful hostess team at the Audi City Lab in via Spiga 26
The space chosen this year as a stage - "Spiga 26" - has been the subject of a profound urban regeneration intervention, which will be completed by the end of 2021, based on a project curated by Scandurra Studio Architettura and SCE Project, with a focus on the enhancement of interior spaces. The main subject of the last edition was light, which took shape through an installation called 'Enlightening the Future'. The project aimed to use light as a form of visible energy, but also as a source of communication and connection. The inspiration came from the various expressive and design forms with which Audi develops the theme of lighting and translates it into its cars. Through different lighting scenarios, our hostesses guided and informed visitors to embark on a path, which began with a 'sensorial' tunnel and continued with the space dedicated to Audi A6 e-tron concept and Audi RS e-tron GT.